Recently purchased my dsc-qx10. Liked the idea of a 10x optical zoom. But very disappointed. My lack of gadget understanding. I thought that 10x zoom would bring an object or enlarge an object 10x closer or bigger than how I could see with the naked eye. But I was very disappointed as in truth with the qx10 shrank objects by 10x and on full zoom bought the object to the same size as I was seeing with the naked eye! That's the main disappointing aspect of the qx10. I feel had over by Sony's description. Anyone else feel the same?